Magnolia DXP your way
One great platform. Two ways to deploy.
The agentic DXP built for marketing agility and IT governance. Managed in the cloud, or self-hosted — your choice.
Magnolia DX Cloud
A fully managed, composable DXP on dedicated infrastructure in the cloud of your choice. Scale up as traffic grows, customize to fit your architecture, and keep a binding uptime SLA — without running the infrastructure yourself.
- Deployed to AWS, Azure, Google Cloud, Aliyun in China, or dedicated Swiss and European clouds
- Up to 99.9% uptime, with automated recovery
- Magnolia handles patching and infrastructure — and gives you the tools to scale with ease
What affects your price
Traffic levels
The busier your site, the more infrastructure you’ll need to ensure that you’ll always be there for your customers.
Uptime guarantee
Deploying across multiple regions will make your site more resilient to any potential outages with up to 99.9% uptime guaranteed and automated recovery.
Cloud deployment
DX Cloud can be deployed to your preferred region(s) of AWS, Azure, GCP, as well as on Mironet, Hetzner or Aliyun cloud. The cloud choice and complexity can impact pricing.
SLA and Support
We offer multiple SLA packages to meet different needs and budgets, and to deliver the support you need, no matter when you need it.
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Magnolia DX Core
A composable DXP that runs entirely on your own infrastructure — giving you full control over your data, architecture, and security policies, with the same content capabilities as DX Cloud.
- Deploy on-premises, in your private cloud, or on your preferred infrastructure
- Fits existing enterprise architecture and compliance requirements — Magnolia is certified ISO 27001:2022, SOC 2 Type 2, and ENS Alta
- You own the infrastructure — Magnolia delivers the software, updates, and support
What affects your price
Multi site support
Magnolia can handle any scale, from supporting one brand in your home market to multiple brands supporting you customers across the world.
Business continuity
To ensure consistent availability during peak demand or to give developers more flexibility, we can provide additional author or public instances in Magnolia, allowing for seamless scalability and enhanced performance.
SLA and Support
We offer multiple SLA packages to meet different needs and budgets, and to deliver the support you need, no matter when you need it.
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DX Cloud vs. DX Core at a glance
Both models ship the same content, AI, and optimization capabilities. Here's what actually changes between them, before you scroll the full feature list below.
Dimension
Infrastructure
Magnolia manages it, on the cloud of your choice
You manage it, on your own infrastructure
Best for
Teams that want infrastructure off their plate
Teams with strict data-residency or architecture rules
Security add-ons
Bot/AI-bot protection, active threat monitoring, and web defacement protection available as add-ons
Not offered — these run at the infrastructure layer, which you own
Uptime SLA
Up to 99.9%, backed by Magnolia
Depends on your own infrastructure setup
Starting price
From $6,000 / month
From $3,500 / month
deployment options
Features and capabilities
Feature
How Magnolia DXP offers market-leading value
Pricing with no surprises
Buying a DXP should be straightforward: you pay for the exact capacity you need with total predictability. With Magnolia, there are no hidden upgrade costs, scaling fees, or artificial limits — what you expect to pay is what you pay.
Keep the tools that work for you
Magnolia’s deep customizability seamlessly integrates with your existing tech stack. You can launch personalized portals and unlock new digital capabilities using your current custom or legacy systems — without the cost and disruption of a major overhaul.
Value as standard(s)
Built on open industry standards, Magnolia DXP is fast and easy to implement and customize. Without the need for rare, expensive specialists, you can launch a modern digital foundation faster and at a lower cost.
Composable for the long term
Composability means buying only what you need. As your requirements evolve, launching new channels, markets, or capabilities simply requires adding integrations — not replatforming. Magnolia is a long-term investment in your digital infrastructure.
Personal accountability
Magnolia’s solution architects work with you (and your agency) from sales through post-launch delivery. Because the same team scopes and helps build your system, you get a realistic, trustworthy project scope and a partner committed to delivering on every promise.
Independently certified
Frequently Asked Questions (FAQs)
Magnolia DXP
Flexible pricing for your needs
Choose the perfect deployment model that will grow with your business. Request a quote and our team of experts will discuss how Magnolia can support your organization's digital future.
