Accelerate improvement with personalization, analytics and optimization without touching any code. All in one screen in Magnolia.
Deliver individualized experiences to each visitor based on who they are, how they behave and what’s happening in the world. Magnolia unifies your customer data and allows you to tailor experiences that result in higher engagement, conversion and loyalty.
Doing personalization at scale across multiple channels can be a challenging task. Magnolia’s robust platform enables omnichannel personalization and experimentation at scale, without compromising performance.
We make it easy to connect to other digital solutions, whether you need Analytics, Optimization or another digital system. Bring together customer data, content and insights in one screen for end to end creation of highly personalized and optimized experiences.
Track user behavior on any Magnolia touchpoint, make digital enrollment effortless with forms, and integrate your customer data platform to create a 360-degree view of your customers.
Use your content pools and Magnolia’s capabilities to engage your audiences. Define segments and personas, and fully individualize experiences according to user profile and intent.
Optimize the performance of your content, and convert more visitors into leads. Test multiple variants and determine which option is preferred by each audience.
Track performance with marketing tags. Create tags, place them on pages and manage all tags (i.e web analytics, third-party content, advertising network code snippets) in Magnolia.
Magnolia’s flexible UI brings analytics from external systems straight into the authoring interface. You can flexibly display the data and see metrics in context, tightly coupled to content.
Magnolia’s powerful SEO module and integration with Siteimprove let you work with all aspects of SEO in one place. You get on-page diagnostics and recommendations to improve.
Magnolia was placed furthest on completeness of vision among the Niche Players in the Magic Quadrant.
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Magnolia has been recognized as a Contender in the newly launched Forrester Wave for Agile Content Management Systems.
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Magnolia has been recognized in this independent review of technology platforms.
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Get an overview of Magnolia's powerful and flexible personalization capabilities.
Learn the key steps towards building personalized customer experience.
Stream our webinar and take your personalization efforts to the next level.