Content Hub

Accelerate time to market with a next generation content hub for integrated experiences on the web and all your channels.

Highlighted benefits

Content pools

Magnolia dynamically integrates access to all content across repositories, without the need to migrate. Curate rich content pools ready to be reused across experiences.

Smart tagging

Centralize taxonomy and improve searchability across all content with powerful metadata and tagging. Work even faster with automated AI recognition and tagging of any assets.

Global search

Get the industry’s most powerful AI search across all your content. It instantly brings the relevant content, no matter where it lives - inside Magnolia or in any connected repository.

Automated assembly

Automatically assemble experiences that combine products, marketing content, how to’s or virtually any content type relevant to a specific topic, campaign or personalization segment.

Planning tools

Structure your initiatives to contain all the necessary assets in one place, pre-schedule automatic publication ahead of time, and set content to retire when it reaches end of life.

Omnichannel delivery

Deliver to traditional web pages, interactive apps, web-to-print, digital signage - any touchpoint. Preview in context and reuse content, from small experience fragments, to entire campaigns.

Manage your content more effectively


Multisource content and data

With the Magnolia Multisource feature, you can bring in content from your PIM, DAM or even other CMS, and data from your analytics, personalization and optimization sources. Then you can deliver all of your content in a consistent way to each of your visitors, and across all of your digital channels.

Instantly find your content

Magnolia's unique contextual search, powered by artificial intelligence, looks into all your content from all connected apps. It learns from your behavior and brings in relevant suggestions in real time.

Fully control the experience

Powerful previewing lets you see how the experience looks for different personas, segments and touchpoints. Smart crop makes sure your assets are automatically optimized for any viewport.


Magnolia is a million times faster and easier, and has given freedom to our creative, marketing and developing teams. Our potential for conversions has increased dramatically.

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Check out other capabilities


Personalization & Optimization


Campaign Management


DX Architecture

all features & use cases

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