Magnolia partners with BigCommerce to deliver complete omnichannel e-commerce solution

Apr 28, 2020 | 10:30 AM

Magnolia the leading content management system (CMS) provider today announces a partnership with BigCommerce, one of the leading open SaaS e-commerce platforms, to deliver a complete omnichannel e-commerce solution.

This new integration provides a valuable tool for marketers and UX teams in today’s omnichannel environment to deliver seamless user experiences across desktop, mobile, tablets and wearable devices.

The partnership will empower BigCommerce customers with Magnolia’s flexible content management capabilities to quickly and easily create, manage and personalise online content—all within a single platform (ecommerce headless cms)

BigCommerce will provide Magnolia customers with the agility to quickly create a robust e-commerce site that incorporates features like merchandising, checkout customisation, digital wallets and much more.

Commenting on the partnership, Tim Brown, CEO at Magnolia said:

“Brands looking to develop an e-commerce site need the agility to create a website quickly, without worrying about back-office integrations."

“By combining our solution with BigCommerce's technology within the same DX architecture, marketers and UX teams are empowered to deliver exceptional digital experiences across a myriad of channels.”

Mark Adams, GM for BigCommerce Europe: “Through our seamless integration with Magnolia's CMS, BigCommerce customers can reap the benefits of a versatile tool to advance their commerce experiences. This new solution uses open-platform flexibility and extensibility to empower brands to focus on what's truly important – optimising your business for growth.”

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About Magnolia

Magnolia is the world’s leading composable Digital Experience Platform, with over 450 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world.

Founded in Switzerland in 1997, Magnolia puts you first with a business-ready composable DXP that fits your unique digital delivery pipeline and accelerates your business outcomes. With a track record of 100% project success, Magnolia understands that each customer’s use cases are unique. Create a truly composable business by connecting every legacy and headless system. Streamline the way teams work with intelligent workflows and a full array of templates and blueprints. And provide a unified authoring experience that empowers every business user to get fast, personalized experiences live regardless of tech stack—ecommerce, PIM, marketing automation, analytics, or even content from other content management systems.

Magnolia is the composable DXP of choice for leading companies around the world in industries ranging from automotive, insurance, and retail to hospitality, banking and telecommunications, including American Express, JetBlue, The New York Times, CNN, Sanofi, Sainsbury’s, Generali, and Ping An.

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