Content commerce with composable commerce
Learn how to strategically combine the most appropriate business capabilities to create high-quality shopping experiences.
On-demand Masterclass at #OMR23
Composable Commerce in performance sports pushes market opportunities.
The gears from Shimano, the carbon frame from BMC Switzerland, the brake from MAGURA – many components make the bike a personal racing, tracking, or leisure machine. As modular and flexible as the bike and their high-quality spare parts are, so are the buying channels and buying behavior of cycling fans, maximum flexibility through modularity.
And hey, which way to top performance across all channels? We lay it on thick and discuss from the manufacturer's side and system integrators.
Rocking the stage for you:
Head of Engineering at BIKE24
Enterprise Account Executive at Algolia
Partner at KPS AG
General Manager EMEA at Magnolia