Join the 21st edition
The Digital Commerce & Retail Event
At the intersection of technology and commerce, Netcomm Forum 2026 addresses the future of the industry. Through keynotes, workshops, case studies, and roundtables, attendees will explore the synergy between AI, efficiency, experience, and customer engagement, as well as organzational models — all in pursuit of authentic, personalized shopping experiences that go beyond mere convenience.
Meet the event panel
Product Manager, Magnolia
Laura is Product Manager at Magnolia, working closely with engineering and product management teams to maximize the value of our DXP for Magnolia customers and partners. She is a driving force behind Magnolia’s AI evolution, focusing on empowering brands to automate complex workflows and deliver high-performance digital experiences at scale.
Matia Rosa
Sales Director, Tinext Experience
With over 15 years of experience in the technology and digital sectors, Matia Rosa is Sales Director at Tinext Experience, where he is responsible for developing and implementing effective sales and marketing strategies, generating new business opportunities, and strengthening relationships in the Swiss and Italian markets. Thanks to his dynamic leadership, he has contributed significantly to the company’s growth in these strategic areas.
When AI and Content Work Together: Orchestrating Winning Customer Journeys
Digital leaders face a new paradox: the need for a massive content footprint with zero increase in overhead. The solution isn't just "more AI," but lies in the intelligent orchestration of technology and strategy.
In this workshop, Magnolia and Tinext reveal how the latest advancements in AI are reshaping the customer experience. We provide a roadmap for the full content lifecycle: From using GenAI for high-speed creation and optimization to deploying Agentic AI for autonomous editorial workflows, we show you how to achieve radical content velocity. We conclude with a practical look at the ideal tech setup to master GEO, guaranteeing your brand’s visibility in a search landscape driven by AI.
Strategic Takeaways:
- Content Velocity: How GenAI drives engagement through smarter, faster content variants.
- Agent-Led Delivery: Reducing manual effort through Agentic AI to get content live in record time.
- GEO Readiness: The "best-in-practice" setup to ensure your brand is ready for the generative search revolution.
Language: Italian
Strategy and Live Demo: Experience the future of AI
Fancy a fresh perspective? On 6 May (4.30 pm, Sala Aqua 1), we’ll combine insight with a hands-on demo to show you how AI handles the heavy lifting for you.
Elevate your digital strategy with AI at Netcomm Forum 2026
Would you like to discuss the AI solutions best suited to your business and your martech? Come and visit us at stand D47 to meet the Magnolia and Tinext experts.
By booking a meeting, you can:
- AI in practice: Join our joint workshop to explore how AI is revolutionizing customer experience – from brand visibility (GEO) to content optimization and intent-based personalization.
- Boost your MarTech's ROI: Discover how a modular tech stack drives measurable ROI — enabling faster time to market, lower total cost of ownership, and the freedom to innovate without lock-in.
- Get Personalized Insights: Discuss your specific digital challenges with our experts in a 1-on-1 session.
- Find Us Easily: Visit the Tinext booth D47 to meet our teams.
Don’t leave your digital strategy to chance. Secure your slot today and let’s build the next chapter of your digital experience together.