About the author

Dirk Kuritz

Senior Project Manager, Namics

Dirk is responsible for Personalization at Namics – a leading digital full-service agency in Switzerland and Germany. As a lead consultant, he has guided many clients from various industries in their digitalisation endeavours applying agile frameworks and methods like Google Design Sprints. Besides, he loves to travel the world backpacking, skydiving, kiteboarding or trail running.