Magnolia DXP

Analytics and optimization

See every number that matters — unified insights, AI visibility, and behavioral intelligence, all inside the workspace you already use.

Enterprise brands trust Magnolia DXP

See what's working, right where you work

Content performance data usually lives outside your CMS — buried in a BI tool, a spreadsheet, or someone else's report. Magnolia DXP brings it back into the workspace your team already uses, connecting your analytics, search, and behavioral tools into one visual layer built for content decisions.

NATIVE VISUALIZATION

See every number, without leaving your content.

Analyze performance data right where you write and publish. Connect your tools once — dashboards respect your existing permissions.

  • Built in from day one: Content health, page counts, and outdated content — no setup required.
  • Connect what you already use: Bring in Google Analytics 4, Search Console, and BigQuery, alongside ai12z and Insightech, into one view.
  • Build dashboards by asking: Describe what you want to see in plain language, and let AI assemble the dashboard for you.

AI engines now answer on your behalf. Magnolia Answers powered by ai12z helps you understand how they represent your brand, before a customer ever asks.

  • AI citation tracking: See how often AI engines and answer surfaces reference your brand and content.
  • Site readability for AI agents: Understand how easily AI systems can read and cite your pages.
  • Weakest-page detection: Pinpoint the pages holding back your AI visibility, so you know what to fix first.
See AI visibility by ai12z

Stop guessing how your content performs. Magnolia Conversions, powered by Insightech, embeds real-time behavioral intelligence into your workflow, linking content decisions to revenue.

  • Revenue optimization: Streamline journeys with heatmaps and pathing. Validate design updates with behavior to keep conversions growing.
  • Conversion loss prevention: See why users drop off. Flag technical friction, measure revenue impact, and watch replays to prioritize fixes.
  • Collaborative data: Empower the whole team. Share reports, heatmaps, and session replays via simple links to align everyone around user insights.
See behavioral analytics by Insightech

案例研究

治理与成功的故事

可组合架构，三个月交付

  • Content-driven commerce
  • United Kingdom

作为一家原本就以Java技术为核心的公司，Atlassian将Magnolia DXP整合到其现有架构中，并在三个月内成功在33个国家和地区推出了支持10种语言（共41个页面）的atlassian.com网站。

阅读案例研究

模块化架构优于“全有或全无”式的套件

  • Global Marketing
  • Transportation

Nationwide 选择了 Magnolia DXP 的模块化架构而非单体式套件，以避免平台锁定，并在短短三个月内完成了部署。

阅读案例研究

覆盖多品牌地产组合的灵活架构

  • Global Marketing
  • Poland

LVM Insurance 利用 Magnolia DXP 灵活、模块化的设计，实现了系统集成，并将招聘网站迁移至其营销平台。

阅读案例研究

互联功能

一个助力全球增长的完整平台

了解您的团队如何提升能力。

AI代理

消除运营瓶颈，让您的团队能够专注于推动增长——借助受严格治理的人工智能代理。

参见 Agentic AI

Content management

Capture new markets faster with an agentic content engine built for global brands with local flexibility.

See Content Management

Asset management

Create once. Optimize fast. Deliver rich visual experiences across every touchpoint.

See Asset Management

咨询我们的专家

了解客户旅程解决方案的实际应用

与我们的专家交流，了解 Magnolia DXP 如何与您的技术栈、团队和路线图相契合——这绝非一场千篇一律的演示。

  • 借助人工智能轻松实现个性化规模化
  • 直接启动快速、无需编码的实验
  • 优化营收并防止转化流失

FAQs

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