Forrester Wave™:
数字体验平台 (DXP)(发布于 2021 年第三季度)

Forrester 将 Magnolia 纳入了市场上最重要的 13个 DXP 供应商列表
DXP Wave 3 LP header

Why Do Forrester and Other Analyst Firms Recognize Us? Our Take:

  • We believe Magnolia’s placement as a Contender in this report is down to the modular approach we’ve adopted since 2014 and how we embrace composability, and that’s why Forrester and several other analyst firms have recognized us over the years.
  • Practitioners using Magnolia can access everything they need and connect all content, data, and services in one place using our connected UI.
  • We help our customers go to market faster, reduce complexity and make it easy to integrate with other solutions.

The Forrester Wave™: Digital Experience Platforms (DXPs), Q3 2021

Monolithic suites are no longer the best choice for enterprises. Leading brands now embrace composability and the modern CMSs that support it. Composable architectures facilitate a platform built from best-of-breed technologies rather than relying on the monolith that limits a business’s flexibility.

This shift is highlighted in the Forrester Wave™ for Digital Experience Platforms (DXPs) that mentions that “digital experience platform customers should look for providers that have a microservices-based, API-first, cloud-native, headless (MACH) offering.” 

Forrester clients can view the report here*.

Analysts: Joe Cicman

Published: July 21, 2021

*Forrester clients can view this report (also available for purchase). But did you also see our ranking within this year’s Gartner® Magic Quadrantᵀᴹ for Digital Experience Platforms? You can download a complimentary version here.

What is a DXP?

Forrester 认为,“数字体验平台 (DXP) 是一个使开发和业务人员能够大规模创建和优化各个渠道的客户数字体验的平台 - 通过跨渠道、个性化的数字体验提高客户的留存率和长期价值”。