Villeroy & Boch + Magnolia

How Villeroy & Boch Built a Unified Content Commerce Experience with Magnolia DXP

NEXT 26 - Beyond Integrations: A Content Commerce Strategy for Villeroy & Boch

The basics

Caso de uso
  • Content-driven commerce
Hosting
  • AWS
Customer Links

Sobre la historia del cliente

Before implementing Magnolia DXP, Villeroy & Boch faced a significant challenge with outdated, disparate systems that resulted in inconsistent brand experiences and slow content delivery across its various digital properties. By adopting a composable architecture with Magnolia DXP as the central content hub, the company was able to unify its websites and e-commerce shops, creating a seamless customer journey from inspiration to transaction. This strategic move enabled a rapid global rollout, with 33 sites launched within just six months.