A year of growth, innovation, and meaningful connections—made possible by you, our customers, partners and fellow Magnolians. Explore the moments where we collaborated, learnt, and created impact together in 2025.
01 - January
🌍 Global kickoff
We kicked off 2025 with our annual global GTM gathering, diving into key trends and partner and customer needs to make sure we could support you throughout the year.
02 - February
For our APAC customers, partners, and teams, we celebrated the Lunar New Year, connecting across Singapore and Vietnam. Tasty food, great energy, and even better relationships that keep collaboration flowing.
03 - March
For the fifth consecutive year, Gartner named Magnolia a Visionary in the Magic Quadrant for DXPs. Fancy title? Yes. But really, it shows our shared commitment to innovation and helping YOU succeed digitally.
.6c0ddc80b360172a90cd90b1ffbd5639.png)
We made exploring Magnolia a breeze with self-service Product Tours. Take a tour at your own pace—no tour guide required. Perfect for showing your team and learning about our latest features, without the awkward “are we lost?” moments.
04 - April
We launched a brand-new video series, ‘Marketing Facts & Hacks’ for our marketing community. Packed with expert tips, it’s your shortcut to mastering marketing strategies like a pro—perfect to watch on your commute or during a coffee break.
The UK team has moved into modern, collaborative offices in London—a shiny new space designed to better support customers and partners across the UKI & Nordics. Bonus: less Zoom fatigue, more face-to-face!
05 - May
Teams came together in Mallorca for four days of workshops, adventures, and meaningful connections (plus a LOT of fun!). Sun, laughter, and just a little work—it was the perfect chance for a global remote company to meet colleagues, share projects, and find new ways to support our customers and partners.
We hosted a webinar for Industrial Manufacturers with our partners TRIMM and Commercetools, packed with tips on driving revenue and creating customer experiences that truly stick. If you missed it, don’t worry—you can catch all the insights on demand.
Magnolia teamed up with our partner TBSCG to showcase ways we are driving measurable impact to digital experiences—and we loved getting up to speed on the latest CX trends and learn how eCommerce leaders are innovating in a fast-changing market.
Our team traveled into London for the Gartner Marketing Symposium / Xpo™. We were honored to have BASF on stage, sharing how their internal digital team has streamlined global operations by creating a central, flexible digital experience toolset with Magnolia DXP.
06 - June
Our developers were back at Magnolia DevDays in Basel! Hands-on workshops, product talks, and lots of beer and burgers made it the perfect playground to experiment, collaborate, and have fun while building better projects. It was great to have you all back!
We unveiled the Next-Generation UI in our “Magnolia U and I” blog: a modern, accessible, and future-proof platform designed to make life easier for our customers and partners. To ensure we remain ahead of the curve, delivering on the needs of authors and developers.
We traveled to Denver for the Gartner Marketing Symposium / Xpo™, connecting with US marketing leaders. A standout moment? JetBlue’s digital success story, presented by Tom Barker—it was truly inspiring!
07 - July
Summer brought more Magnolia AI features, helping brands deliver better experiences faster by accelerating content, streamlining media workflows, and optimizing experiences at scale. Our new AI features aren’t just hype—they’re built to tackle real, everyday challenges.
In our blog ‘From SEO to GEO and back again,’ we show how Magnolia DXP helps you master search and generative engine optimization, so your content reaches the right audience, in the right place, at the right time, driving visibility and engagement.
08 - August
We kicked off with the Migration Accelerator release in partnership with Noice, a faster, smarter, and cost-effective way to move content to Magnolia. Goodbye migration headaches, hello smooth transitions.
We shared how Magnolians truly switch off during holidays, showing how hiking, cycling, and immersive activities help our team recharge, because well-being fuels productivity. How do you switch off?
09 - September
We arrived in Cologne at DMEXCO 2025, where we showed how Magnolia’s approach transforms complex content into impressive digital experiences and optimized workflows. It was great meeting some of our partners in-person for a well-needed catch-up.
Gene Bachman from Jabil took centre stage, sharing how this manufacturing giant transitioned from AEM to Magnolia to gain agility, control, and efficiency. Attendees enjoyed watching it again!
The EMEA Partner Summit 2025 was a major Q3 highlight. We returned to the vibrant shores of Mallorca in September for an inspiring event, hosted by our client Meliá Hotels International, full of connection and great company.
"Magnolia is not just tech. It’s the invisible bridge that connects Meliá with millions of customers with personalized, meaningful, multi device and language content experiences. IN REAL TIME"
Santiago Garcia Solimei, Global Head of Social Media & Brands PR, Meliá
10 - October
Our annual APAC Partner Day in Kuala Lumpur was full of energy, meaningful connections, and inspiring conversations, bringing partners together in the heart of Asia.
We hosted our "Digital Success in Manufacturing" webinar, showing viewers how to create a single, unified customer journey that seamlessly connects their website and customer portal. The webinar shows the improvements, KPIs, and a clear before-and-after, proof that smart digital experiences really work.
11 - November
We took a significant leap forward with the release of Magnolia 6.4! This version delivered major improvements across AI capabilities, usability, and performance at scale, making our platform more intelligent and accessible for the most demanding enterprise projects.
Riding the AI wave, we hosted the ‘AI in Action: From Hype to Hands-On’ webinar. Featuring our customer Global Blue, it highlighted three practical ways to use AI for real-world results in translation, SEO, and content creation. Bonus: Chris even shares the exact prompts he uses; not to be missed!
We welcomed software pioneer Luc Haldimann as Magnolia’s new Chairman, bringing a wealth of expertise and leadership to accelerate AI integration, support our global expansion, and help partners and customers achieve greater success.
12 - December
We capped off a year of rapid innovation with a comprehensive 5-part blog series, culminating in "The Definitive Guide to AI in DXP." This collection crystallizes our major 2025 milestones in AI adoption—revolutionizing content management—while mapping out our strategic vision for the future of digital experiences.
🌎 A global end-of-year celebration
December focused on unwinding and celebrating. Team events in Basel, London, Miami and all our other office locations brought the year full circle, connecting back to our January global kickoff.
Thank you to our amazing customers and partners for your support this year. Take a moment to reflect and celebrate, and let's look forward to even greater success together in 2026 and beyond!
