DMEXCO is one of the most important events in the digital industry. With more than 600 top international speakers, it invites participants to an intensive exchange on a wide range of topics relating to digital business. This year, too, participants can expect a full program on more than twelve stages. As an expert for composability, DXP and Ecommerce experiences, Magnolia will be there to provide insights and exchange on content, its importance and use in Commerce.
Our highlight:
How headless boosts your content-commerce
How do you stand out in modern Ecommerce? To stand out from the ever-growing competition, companies need to design unique digital experiences instead of monotonous product pages.
The interaction of inspiring and informative content along the customer journey is therefore also a central part of the OBI mission: We enable you to create your Home & Garden.
In this masterclass, OBI and Magnolia present two integrated approaches for a future-proof content and commerce strategy, as well as the tools needed to make it happen. What does it mean to take a composable commerce approach and is it enough to "just" switch to headless? How do we create a consistent and customer-centric journey across web, app and store channels?
Visit us in Hall 06.1, Stand N-006
We are looking forward to meeting you. Our experts will be available in the World of Ecommerce at DMEXCO 2023. Come visit us in hall 06.1 at stand N-006 and exchange ideas with us.