Magnolia expands in China with new Shanghai office

16 December 2019, Basel, Switzerland — Leading content management system (CMS) provider, Magnolia today announces the opening of a new office in Shanghai, confirming its long-standing commitment to China and Asia.

The new office adds to Magnolia’s already well-established presence in Asia, with two existing offices in Singapore and Vietnam. The company also has certified partners serving customers in North Asia, India, Australia and New Zealand.

Through the new Shanghai office, Magnolia looks to expand its offering of content management and digital experience technologies to the rapidly growing APAC market.

To coincide with the office opening, Magnolia has also launched its first Chinese website to meet the growing demands for best of breed enterprise CMS platforms in the region.

Commenting on the office opening, Don Lee, Managing Director, APAC at Magnolia said, “Having recognised a need for intensive personalisation to provide unparalleled, unique experiences to customers, Chinese brands are now investing in marketing technology designed to improve digital experiences.”

“This evolving market opens up major opportunities for Magnolia, with growing demand for platforms and tools that can help businesses manage their expanding marketing ecosystems.”

He added: “Our global business is growing rapidly, and we see huge potential to drive further growth through this expansion into Shanghai. And with an extremely attractive talent pool in Shanghai, we’re looking forward to extending our offering to the Greater Chinese markets.”

To find out more about Magnolia’s global offering, visit https://www.magnolia-cms.com/

About Magnolia

Magnolia is a leading digital experience software company. We help brands outsmart their competition through better customer experiences and faster DX projects. Get full headless flexibility and seamless workflows across best-of-breed digital experience stacks.

Global leaders such as Tesco, Avis, Generali and the New York Times all rely on Magnolia for maximum reliability, high-speed project implementation and exceptional omnichannel experiences.

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