Magnolia for Retail

Magnolia Headless CMS contributes to $230 billion in revenue by integrating content and commerce. Learn what it can do for you.

Technology That Gives You An Edge

Scale without limits

Magnolia is highly scalable, allowing you to deliver even on Black Friday with ease. Maintain stability and broaden your scale and agility with Magnolia Cloud, our platform-as-a-service (PaaS) offering.

Increase speed to market

Magnolia offers unparalleled speed of development to give you freedom to innovate. Its modular architecture lets your teams work in parallel and build on modern tools they already know.

Leverage flexibility

Magnolia's rich set of customization and integration points and flexibility to use in headless, headed or hybrid scenarios give you the capabilities to deliver quality experiences on every channel.

MOO builds personalized journeys 7 times faster

E-commerce leaders track customers' needs and interests, and engage them with tailored offers. Award-winning print and design company MOO delivers beautiful personalized content to customers in almost 200 countries. With Magnolia Headless CMS, it does so 7 times faster than before and has achieved an incredible 90% reduction in development cycle time.

Magnolia is a million times faster and easier, and has given freedom to our creative, marketing and developing teams. Our potential for conversions has increased dramatically.
Gio Faso

Gio Faso

Technical Delivery Lead, MOO

Features for More Profitable Sales

Unify customer data

Integrate data from Magnolia CMS, your e-commerce system, CRM and more, to create a 360-degree view of your buyers.

Personalize experiences

Leverage data for actionable insights: define segments and personas, and target buyers with tailored offers. 

Maximize campaigns and ROI

Rapidly set up landing pages, microsites and campaigns, and optimize with A/B and multivariate testing. 

Control products and catalogs

Easily generate content-rich product pages with information retrieved from the product catalog that is embedded in your e-commerce or PIM system.

Easily manage assets

Streamline the creation and collaborative use of rich media and other assets in a centralized location. Access assets from a third-party DAM directly from Magnolia.

Create once, publish everywhere

Whether your content is an image asset, a teaser for a campaign, or a unit of structured content like a product, you only need to maintain it in one place.

Our eCommerce Technology Partners

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All Resources
Whitepapers Content Management
The State of CMS in the Retail Sector

The retail marketer’s guide to content management systems.

The State of CMS in the Retail Sector
Magnolia Case Studies

Learn how our customers are creating great digital experiences with Magnolia.

Case Studies
Magnolia Features

Magnolia allows you to manage all your content and media in one place, and create personalized experiences across multiple channels. See an overview of key capabilities and benefits.

All Features
Magnolia Connector Packs

Connector packs natively extend Magnolia into your other core digital systems. You get blueprints for easy integration, off-the-shelf connectors, and flexibility to change products at any time.

Connector Packs and Integrations