Policy Expert choose Magnolia CMS to Power Innovative Insurance Service

Dynamic insurance start-up, Policy Expert, has chosen an open source content management system from Magnolia to drive its customer website.

Scalability, integration, and efficient and tightly-controlled workflow determine CMS choice for financial services pioneer

Policy Expert is the first insurance broker to offer everything from price comparison through to claim and renewal within a single online service that manages the whole insurance lifecycle. This online model is backed with expert customer service from a dedicated customer service team to offer guidance and help to customers.

Without legacy data or software, Policy Expert chose to adopt best-in-class technology platforms from day one, a key factor in the choice to use Magnolia CMS. Adam Powell, Head of Operations and Marketing, Policy Expert, explains:

It was extremely important that we have a scalable solution, one that would support the rapid growth plans that we have for Policy Expert. We’d seen Magnolia powering other very high traffic websites so knew it would deliver. We also wanted a solution that would be familiar to our development team and based on a Java/Tomcat technology stack, which would help to save time and cost. Open source and licensing fees were also a consideration: Magnolia fees seemed on a par with other enterprise-level solutions, but the other benefits it offered put it far ahead. In short, it was a no-brainer. Magnolia ticked all the right boxes for us.

Adam Powell, Head of Operations and Marketing, Policy Expert

In entering a very competitive and highly regulated market, Policy Expert also sought the best solution for rapidly creating online content while maintaining very high quality and control processes. Magnolia has helped address these demands through built-in workflows, versioning, authoring and sign-off processes and clear audit histories on changes. It also offered features that would help Policy Expert get ahead - being able optimise page structures and templates for SEO purposes - and keep customers impressed through rapid page load times. 

As an end-to-end insurance service provider, the site has many processes and consumer touch points. Magnolia CMS was able to seamlessly integrate product and pricing data from external insurance vendors, as well as Policy Expert’s own ecommerce, CRM and social media. This created a unified customer experience and provided Policy Expert with a powerful marketing tool to optimise its products and services.

Magnolia is truly a best-in-class CMS, and we fully expect that it will be the backbone of our site infrastructure and our ability to scale rapidly over the coming years. Overall, we're extremely happy with Magnolia - if fact, we have already recommended it as a solution to a number of other businesses.

Adam Powell, Head of Operations and Marketing, Policy Expert

About Magnolia

Magnolia’s open source content management system delivers simplicity on an enterprise scale. Its outstanding combination of ease-of-use with a flexible, standards-based Java architecture has led to its adoption by enterprises and governments throughout the world, including ING, the U.S. Navy, JBoss.org, Johnson & Johnson, Lloyds TSB, Sony, Unilever, and the US Department of Defense. To find out more about Magnolia, including support, training, and our international network of qualified partners, please visit www.magnolia-cms.com.

About Policy Expert

www.policyexpert.co.uk allows users to compare insurance quotes from carefully-selected vendors, save and retrieve quotes, and complete insurance purchases online. Unlike competing price-comparison sites or third-party insurance brokers, Policy Expert also gives customers a range of self-service tools to manage and renew their policies online, and even make a claim online.

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