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Magnolia Americas Appoints Andrew King as Director of Business DevelopmentTop Performing Alfresco Sales Manager Joins Magnolia

Open Source content management vendor Magnolia International has appointed Andrew P. King as its new US Director of Business Development. King will be responsible for sales and channel development for the enterprise licensed versions of Magnolia CMS across America.

I am extremely excited to be driving Magnolia’s business forward in the world's largest ecommerce market, especially as I know there is a significant demand for our product,” commented King. “My first task is to concentrate on building-out our network of quality US channel partners to service existing demand. With this in place, we are expecting US growth in line with Magnolia’s historic annual license revenue growth of at least 60%.

Andrew King

King comes to Magnolia from a position as a Territory Sales Manager at competing content management vendor Alfresco. In this role, he was part of a small team that grew Alfresco’s  revenue by 103% in the financial year 2007- 2008, and he was awarded the title of ‘Top Performing Sales Manager’.  Prior to Alfresco, Andrew worked as Marketing Communications Manager at Open Source systems integrators Cignex Technologies.

Magnolia’s already impressive US user base has largely developed organically, through online proliferation of the company’s popular Open Source product. However more recently, the company has experienced growing American demand for the company’s commercially licensed enterprise editions from organizations including JBoss.org, Johnson & Johnson, Sony and The US Department of Defense.

“Andrew’s appointment is part of a demand-lead drive to strengthen Magnolia’s US commercial operations and a new commitment to the American market and our US customer experience,” comments Boris Kraft, president of Magnolia Americas. “The fact that our product has already taken hold in the US without an active sales push makes us even more excited about what can be achieved together with an executive with Andrew’s talent and experience.”

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Magnolia powers the websites of government as well as leading Fortune 500 enterprises in more than 100 countries on all continents of the world. It is a leading Enterprise Content Management System favored for its ease-of-use and availability under an Open Source license. The page editing interface enables authors to lay out content exactly as it would appear to the website visitor. Under the hood, Magnolia contains best-of-breed Java technology based on open standards to allow for tailor-made solutions. Enterprise-grade support and services are available by the vendor and partners world-wide.